S8 Lens Launch
THE PROCESS
THE BRIEF
Cooke Optics required a launch video for their innovative S8/i cine camera lenses. Their new S8/i FF range have been designed to be faster, lighter and smarter with its additional features. This includes a maximum aperture of T1.4, increased number of close focus markings and optics designed to give maximum performance even at full aperture.
THE SOLUTION
We went over to Cooke Optics headquarters to film the manufacturing process of their new S8 lenses. The launch video was a mixture of product shots, interviews with Cooke Optics' lenses experts and test film examples.