MBA Video
Over 12,000 Leicester Global MBA alumni worldwide are a testament to their expertise and experience in helping professionals succeed. ImageNova produced an advertisement for the online marketing campaign.
THE PROCESS
THE BRIEF
The University of Leicester required an impactful video that communicated the unique benefits of their MBA course, including heritage/culture, global communication and teaching excellence.
THE SOLUTION
We wrote a script that involved live action and archive footage. Working with university lecturers, we produced the introductory footage and visual projector sequence, filmed on campus. Archive imagery and animation effectively communicated globalisation and communication.