CBBC My Life
Series 12: Anita The Activist
THE PROCESS
THE BRIEF
CBBC commissioned short stories to contribute to a new series of their BAFTA Award winning series "My Life".
THE PRODUCTION
We casted a newcomer Anita Okunde, a youth activist who has been involved in humanitarian work in bringing insight of the effects of fast fashion to the young public.We worked with local animation company Kino Bino to produced an educational video that educates on how clothes are manufactured and shipped to the UK. We showcased Anita's story on how she explored sustainable solutions to help young people buy fashionable clothes that are environmentally friendly. This episode was successfully broadcasted on CBBC on Women International Day as part of the 'My Life' series.