Netflix Post Production Workflow
Client
Netflix
BRIEF
Netflix commissioned ImageNova to create two complementary films exploring exploring how filmmakers can protect a production’s creative look from the first day of filming through to the final grade using the ACES and AMF workflow. The films needed to make a complex technical subject clear and engaging—introducing the fundamentals to a broad filmmaking audience before offering a deeper look at the workflow for DITs, colourists and VFX professionals.
About
ImageNova delivered the project from end to end, leading the creative development, research, scripting, production and industry-expert interviews, as well as filming, cinematography, editing and post-production. A key challenge was explaining a highly technical workflow in a way that remained clear, accessible and visually engaging. To achieve this, we designed and created bespoke animation and motion graphics that break down each stage of the ACES and AMF process, showing how creative information moves between departments from production through to the final grade. Combining these visual explanations with insights from leading industry professionals, we produced an accessible introductory film explaining what ACES and AMF are and why they matter, alongside a detailed technical film for DITs, colourists and VFX teams. Both films were published by Netflix as part of its Production Technology Resources.



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